

The budget of Avatar film was $237 million and this gross return was $760,003,825. James Cameron, who is the script writer of Avatar film, had been enlargement since 1994 but according to Cameron, because of lack of technology he did not finished on time. The theme of Avatar film is future, all human being are occupied within mining Pandora’s minerals of an expensive natural resources. Sam Worthington (knoen for bootman role), Zoe Saldaña (known for Anamaria role), Sigourney Weaver (remember for role of Warrant Officer) and Stephen Lang played the brilliant role. This film directed and written by james Cameron, who is known as Canadian film director, producer, screen play writer, editor and inventor. Avatar is American knowledge invented story film. Support quality journalism and subscribe to Business Standard.The Avatar is most well-known Hollywood film released on 10 December 2009. Your support through more subscriptions can help us practise the journalism to which we are committed. We believe in free, fair and credible journalism. More subscription to our online content can only help us achieve the goals of offering you even better and more relevant content. Our subscription model has seen an encouraging response from many of you, who have subscribed to our online content. Even during these difficult times arising out of Covid-19, we continue to remain committed to keeping you informed and updated with credible news, authoritative views and incisive commentary on topical issues of relevance.Īs we battle the economic impact of the pandemic, we need your support even more, so that we can continue to offer you more quality content.
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Your encouragement and constant feedback on how to improve our offering have only made our resolve and commitment to these ideals stronger. By 2013, the VFX industry in India has the potential to grow to Rs 560 crore, according to Ficci-KPMG’s report.īusiness Standard has always strived hard to provide up-to-date information and commentary on developments that are of interest to you and have wider political and economic implications for the country and the world. The Indian VFX industry’s size in estimated at Rs 280 crore in 2009, versus Rs 230 crore in 2008. Prime Focus’ market cap is around Rs 296 crore. It later forayed into North America through an acquisition. It also acquired a visual effects boutique Clear Plc. It acquired a stake in UK-based high-end post production facility VTR Plc, which helped it set shop in UK. The company took a big leap in 2006 when it raised Rs 115 crore from the capital market. Prime Focus works on almost 50 Bollywood films in a year, controlling over 65 per cent of the domestic market.įormed in 1995, Prime Focus has climbed up the ladder, working first on ad films and then television content, and now on movies.

The company is now working on the much-awaited Karan Johar-Fox Star Studios’ My Name Is Khan, starring Kajol and Shah Rukh Khan. Special effects of almost all big-ticket Bollywood films, like Blue, Paa, Wake up Sid, Ajab Prem Ki Ghazab Kahani and De Dhana Dhan came under Prime Focus’ fold. In addition to the international movie business, Prime Focus is a name filmmakers swear by in Bollywood too. “Eventually both projects will be jointly handled by the international and Indian teams,” said Malhotra. Going forward, Prime Focus plans to outsource work to India, for which it is training its Indian team. Prime Focus has a 1,200-strong workforce of which almost 750 personnel are based in India. “Most of the work is done there for Hollywood projects simply because India is not yet ready for the level of work international studios want,” added Malhotra. Therefore, Malhotra has set up facilities in New York, London and Los Angeles, apart from the India set-up. Therefore, we sign three-four movies in a year,” said Namit Malhotra, founder and global CEO, Prime Focus.Īccording to Malhotra, Hollywood is a big market and one needs to be where the business comes from. “It takes at least six months for one Hollywood project. Almost 80 per cent of New Moon’s special effects were done by Prime Focus. Prime Focus is increasingly becoming a hot favorite among Hollywood filmmakers and, as a result, has worked on some box-office blockbusters like New Moon and GI Joe.
